You are being watched. You may not realise it or you may not see any harm in it but everyday you are tracked, tagged and logged. As you go innocently about your daily business there are powerful forces behind the scenes observing your every movement.

It isn't big brother who is watching you. There are no spies or strange political forces at work. You are watched by the camera at the ATM machine, by the computer that logs every swipe of your credit card and by every website you've ever clicked on.

Individually none of this matters. If no-one knows your face then the ATM footage is useless. One transaction alone doesn't reveal very much about you, except that you like bread or milk. A single website can only harvest so much information from you without you giving it to them yourself.

However much of this information is aggregated or stored together. Many websites are linked by cookie trails that log your browsing habits and redisplay information based upon them.

Your privacy is up for sale. Who you are; your likes, your habits, even your spending power can be swapped between companies at will. So what? What does your privacy mean to you? You may not see it affecting you now but the issue is that it hasn't been misused YET.

Once your information goes up on the web it's there for good. You need to think about it now so it won't harm you later.

We are here to highlight the implications of today's growing surveillance society. We are not against the internet, nor the use of surveillance as a watchdog. We are here to highlight what risks lie in the aggregation of information and our unconscious willingness to give away information about ourselves.